The Azadea Group joint venture has for over 2 decades achieved unparalleled success in the Kuwait fashion market.

Azadea Group is the market leader in fashion retail owning and operating more than 20 world leading lifestyle franchise concepts.

At the core of its offering are the Intedex brands including Zara, Massimo Dutti, Bershka, and more. With the opening of the first Zara store in 1997, the brand has solidified its position as the undisputed market leader. Furthermore, Azadea has brought together a collection of franchises in almost all fashion and lifestyle categories.


Azadea continues to increase its market footprint with continues expansion and store openings. Azadea stores can be found in all major shopping destinations in the country,

Represented Brands

Contact Details



P.O. Box 23662

Safat, Kuwait, 13097

© 2020 Alghanim Sons Group and ASG Holding